Anaheim welcomed a record-setting 24.2 million tourists in 2017 – an increase of 1 million people over 2016 – Visit Anaheim announced yesterday; Visit Anaheim is the official destination organization for Anaheim. 2017 was the fifth record-setting year in a row in terms of tourism visitation to Anaheim. Last year’s increase represents a 5.1% visitor volume increase from 2016 to 2017.
All in all, Anaheim has experienced a 31 percent growth in tourism since 2012,.
The increase in visitor volume was accompanied by a boost in visitor spending to the tune of $8.62 billion additional dollars – a 6.2% increases in visitor spending over 2016. According to Visit Anaheim, this spending increase was spread across a number of sectors including hotel accommodations, which experienced a 1.7 percent increase in visitors.
“The numbers clearly prove the direct and positive impact tourism has on Anaheim and Orange County,” said Jay Burress, President & CEO, Visit Anaheim. “2017 was a monumental year for our destination, opening a newly expanded space of the Anaheim Convention Center as well the start of several new development projects. Tourism means an increase in jobs, revenue for small businesses and is a key spoke in our local economy’s wheel.”
According to Visit Anaheim:
Development projects have been on the rise in the destination with several highly impactful projects underway to sustain tourism for years to come. Most notably, Disneyland’s much-anticipated Star Wars: Galaxy’s Edge and updates to Downtown Disney, which will offer Anaheim’s 24 million annual visitors additional entertainment and attraction options. Anaheim visitors will also be offered more diverse hotel accommodation options due to two highly-anticipated four-diamond hotels breaking ground in 2017.
In Sept. 2017, the Anaheim Convention Center’s seventh expansion, ACC North, was unveiled, adding 200,000 square feet of flexible meeting space and cementing the Anaheim Convention Center as the largest convention center on the West Coast. ACC North allows meeting professionals the flexibility to design unique experiences for their attendees from education sessions, workshops, galas, marketplace connections and networking events. Additionally, many of Anaheim’s most impactful annual conventions hit record attendance or grew in size in 2017, including NAMM, Natural Products Expo West, VidCon, California Dental Association, OC Auto Show and LuLaRoe.
Visitor Growth 2013-2017
2017: 24,219,000 (preliminary)
Source: CIC Research, Inc.